So, what is SEO branding? In SEO branding, the brand of your business or organisation is transformed into a significant source of organic traffic. Consider the well-known brands you enjoy and how they stack up against less well-known businesses in the same market. Brands that are trusted by Google and are well-known by users perform …
As a business You should aim for quality of audience over quantity. Of course you want to increase your follower count, but an engaged audience—not simply a large one—is ultimately the best indicator of social media success. Every social platform needs activity and engagement to create a more positive brand experience and foster deep connections …
If you don’t use branding, your messages might be heard clearly, but they’ll likely have the opposite effect and cause problems down the road. While not initially obvious, the effects of this approach will become painfully and swiftly apparent in a variety of ways: you’ll get more inquiries than sales, audiences won’t understand what you …
Making sales is hard! So, don’t feel discouraged if you’re experiencing peaks and troughs in your sales. It’s all part of the learning process. Top tips on how to increase sales: Take a look at your current customers. If you are an ecommerce business this is the perfect opportunity to find out more about your …
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Trying to find social media advice for small businesses can be so difficult sometimes. Usually, websites or blogs are filled with so much technical jargon that it’s hard to stay focused when you must research every other word. No more confusing, lengthy guides! Here’s a simple 8 step guide to social media planning. Your social …
There’s lots of discourse surrounding whether you need to find your niche or not. There are good arguments on both sides, however, you’ll find that majority of businesses do operate within a niche. It’s great for building brand loyalty and ensuring you don’t lose customers to your competitors. What is a niche market in business? …
Using social media is a great way to build up your reputation and bring in new customers. With the right plan and strategy, social media can help build your business to new heights. 68% of customers believe social media allows them to communicate with businesses. That’s a hefty majority relying on social media to understand …
Social media engagement has become a key component into the success of (especially) small businesses. In 2022 a social media account is like your shop front, especially with the rise of Gen Z becoming the biggest group of consumers. It’s vital to incorporate social media into your marketing and customer service. It’s more than a …
How to increase social media engagement: A guide for business owners Read More »
Starting and running a business is hard enough. Doing it alone can be a million times more difficult. It takes years and years of dedication, hard work, major risks, and long hours to become successful. Something many business owners struggle with is feeling alone and not organising a support system that works for them. A …
If you’re looking to start your content creation journey, we got you. Here are our favourite, affordable content creation tools. Ring Light Nothing worse than spending so long on setting up a shot just for the lighting to ruin it. Good quality photos/content do so much for customers. It builds trust and makes customers want …
